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Scooter Goddess
Dec
26

A brand for a line of apparel and accessories for, as you probably surmised, the feminine side of scooter owners.
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Welcome BC - 1st anniversary
Jun
3

Welcome BC is celebrating it's first year in operation. This project, an initiative of the Attorney General, needed some pretty intensive print collateral to report on their progress over the year.
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Scooter Goddess

This was a fairly long term project that spanned several revisions before ending up with what you see here. Starting with a 3d model rendering of an older vespa scooter that was transferred into Adobe Illustrator and then hand traced to produce the semi cartoonish effect. The woman shilouette went through several iterations where we went from a much more comprehensive and detailed drawing showing the dress, skintones, face, hair and the accomanything shading to flow with the light source on the scooter to what we have now. Also several different complimentary colour schemes were presented once the overall graphical elements were defined.

by James.



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